What is Samsung TV Plus? Everything You Need To Know

In today’s fast-growing world of streaming, more people are cutting the cord and looking for free, easy ways to watch quality content. That’s where Samsung TV Plus comes in. If you own a Samsung Smart TV, you may have seen this app already built into your device. But what exactly is it?

In this guide, we’ll explain what Samsung TV Plus is, how it works, and why it’s becoming a popular choice for streaming entertainment especially for people who want free TV channels without a subscription. We'll also explore how platforms like Vodlix can help content creators get featured on services like Samsung TV Plus and grow their audience.

Samsung TV Plus is a free streaming service that comes pre-installed on Samsung Smart TVs, Galaxy devices, and some Samsung monitors. It offers users live TV channels and on-demand content—with no subscription, no sign-up, and no credit card required.

Launched in 2015, Samsung TV Plus has expanded rapidly and is now available in over 24 countries, including the US, UK, Germany, India, Canada, and Australia.

1. User Growth & Engagement

As of 2025, Samsung TV Plus boasts over 88 million monthly active users, marking a significant milestone in its growth trajectory. This represents a 30% year-over-year increase in engagement, indicating a robust and expanding user base. 

2. Channel Expansion

Samsung TV Plus has expanded its offerings to nearly 700 channels in the U.S., making it the leading FAST (Free Ad-Supported Streaming TV) platform in terms of channel count. Globally, the service now offers over 3,500 channels, catering to a diverse audience with varied content preferences. 

3. Content Diversity

The platform has significantly increased its on-demand content, with a 177% year-over-year increase in hours viewed. This surge is attributed to the addition of more shows and movies, enhancing the platform's appeal to a broader audience. 

4. Viewer Retention

An impressive 92% of first-time viewers continue to watch Samsung TV Plus beyond the three-month mark, showcasing strong viewer retention and satisfaction.

The popularity of FAST (Free Ad-Supported Streaming TV) platforms like Samsung TV Plus is growing fast.

• The global FAST market is projected to reach $12 billion by 2025.

• In the U.S. alone, Samsung TV Plus has over 20 million active users.

• More than 60% of new Samsung Smart TV users engage with Samsung TV Plus within the first week of setup.

• People now spend an average of 47 minutes per day watching Samsung TV Plus channels.

Samsung TV Plus offers a diverse catalog of content from different genres. Whether you like action movies, cooking shows, sports highlights, or 24/7 news—there’s something for everyone.

Popular content categories include:

• News: Bloomberg TV+, CBS News, USA Today

• Movies: Movie Hub, FilmRise Free Movies

• TV Shows: Hell’s Kitchen, Baywatch, Unsolved Mysteries

• Sports: Pac-12 Insider, ACC Digital Network, SportsGrid

• Kids & Family: Toon Goggles, Kidoodle.TV

• Lifestyle & Reality: The Design Network, Real Stories

• Gaming & Tech: IGN, VENN

Although it’s free for viewers, Samsung TV Plus makes money through ads. It uses the AVOD (Ad-supported Video on Demand) model. This means:

• Viewers see short ads before or during programs.

• Advertisers pay Samsung to place these ads.

• Content creators also earn revenue from these ads.
  

So, Samsung TV Plus is completely free for users, but still a profitable platform for Samsung and its content partners.

Yes! If you are a content creator or a business with a library of video content, you can get your content on Samsung TV Plus—but it usually requires meeting certain technical and quality standards.

That’s where Vodlix can help.

Vodlix is a no-code OTT app builder and video streaming platform that helps creators and media companies:

• Build their own white-labeled streaming apps

• Distribute content across major CTV platforms

• Monetize using SVOD, AVOD, or TVOD

• Get access to platforms like Samsung TV Plus, Roku, Amazon Fire TV, and Apple TV

When you build your video streaming app with Vodlix, it becomes easier to meet the technical requirements and content guidelines needed to feature your content on Samsung TV Plus or other FAST platforms.

1. Sign Up on Vodlix: Create your account and choose your streaming template (Netflix-style or Prime-style).

2. Upload Content: Add your videos, metadata, categories, thumbnails, and subtitles.

3. Customize Your Branding: Add logos, banners, and adjust your layout.

4. Choose Monetization Models: SVOD, AVOD, TVOD, or hybrid.

5. Distribute Everywhere: Publish to your website, mobile app, and CTV platforms—including Samsung TV Plus.

Samsung TV Plus is changing how people watch TV. It combines the convenience of streaming with the simplicity of live TV at zero cost. As it grows in 2025, it opens new doors for creators, brands, and media companies to reach large audiences without needing to build a platform from scratch.

If you have video content and want to explore platforms like Samsung TV Plus, Vodlix is your best partner. With our no-code, white-label solutions, we make it simple to launch, monetize, and grow your streaming presence on every screen, including Samsung Smart TVs.